Services

Having successfully guided numerous organisations through generational shifts and the ​unpredictable ebbs and flows of business, I understand the critical need for reliable, knowledgeable, ​and familiar professional service partners.


In developing the suite of services for Bacic&Co. I wanted to provide a comprehensive support ​network tailored to executive leaders and their teams in streams that we’re not only capable in, but ​passionate about.


Beyond the ‘Fractional CMO’ model, we offer powerful on-demand professional skills that elevate ​business and team performance. Whether delivering long-term strategies or agile pivots, we empower ​teams to achieve aggressive business objectives while nurturing customer awareness and advocacy.


I fundamentally believe organisations thrive when the right training and processes are combined with ​strong morale and culture. My goal is to help your business navigate challenges and achieve ​unprecedented success.




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Executive Advisory.

This stream of consultancy offers leaders and their organisations a valuable external perspective, ​industry insights, and expert guidance to make better-informed decisions, drive business growth, and ​enhance their leadership capabilities. Areas range from People Planning and Management, Emerging ​Technology & Automation, Market Dynamics and Diversification Strategies.


The benefits:

  • An unbiased and objective viewpoint on strategic matters
  • Industry expertise where none is available in-house
  • Extensive network opportunities, opening doors to new business, partnerships, or collaborations
  • Advisors can act as valuable coaches, to enhance leadership skills, decision making abilities and ​overall professional development




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Marketing Services.

The distinguishing advantage of engaging with Bacic&Co. for Marketing Services lies in our extensive ​practical experience spanning numerous decades across agency, client, and media realms. Our ​services encompass strategic planning for market identification, target audience analysis, brand ​positioning, campaign development, brand communications and public relations. In addition to tailored ​marketing solutions, we provide clients with training sessions and resources aimed at equipping them ​with the requisite marketing acumen and skills for the future.


The benefits:

  • Access to a proficient team with a proven track record in devising local and international marketing ​strategies.
  • Comprehensive services covering digital and traditional marketing, creative content creation, ​branding and design, research and insights, and crisis management.
  • Extensive and influential network connections to expedite your marketing endeavors.





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Partnerships.

Strong partnerships possess the capacity to revolutionise a brand, propelling it towards ​unprecedented success. Through such alliances, brands gain access to a plethora of resources, ​expertise, and networks that would otherwise remain beyond reach. By leveraging mutual audiences, ​we can forge partnerships that not only broaden your reach but also amplify your brand messaging.


The benefits:

  • Access our extensive network of influential partners.
  • Discern optimal partnership collaborations to cultivate trust and credibility.
  • Establish clear metrics to evaluate partnership performance and its direct impact on your bottom ​line.
  • Enhance cost efficiency and partnership efficacy across all current and potential collaborations.




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Recruitment & Training

Our expertise lies in our profound comprehension of individuals and performance. What sets us apart ​from traditional recruitment agencies is our commitment to thoroughly understanding your ​organisation, its framework, and operational procedures. Rather than merely filling positions, we ​collaborate closely with you to assess your current training and succession strategies. We amplify ​successful components, refine any deficient areas, and proactively promote relevant openings. This ​process may entail recruiting full-time staff or engaging temporary subject matter experts to prepare ​your junior team for advancement.


The benefits:

  • A comprehensive evaluation of your personnel framework
  • Well-defined job specifications and performance blueprints for all staff no just vacancies
  • Executive coaching for effective people management
  • Continuous training and assistance in talent assimilation.




Partnership

Deal Negotiations

In the dynamic and ever-evolving realm of media and marketing, we empower businesses to adeptly ​navigate the intricacies of media placement, brand ambassador assessments, talent recruitment, and ​partnership agreements.

With a comprehensive understanding of the Australian consumer landscape, we utilise strategic ​insights to drive successful results for our clients. Structuring mutually beneficial partnership ​agreements, we are committed to delivering excellence.



The benefits:

  • Navigate the intricacies of any transaction with assurance and unlock your business's full potential.
  • Unlock the hidden potential of any deal
  • Build incentives that foster congeniality and commitment from all parties




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Mentor Matching

In today's digital era, individuals invest significant time and resources in training and mentorship ​programs. While masterclasses and professional coaching offer valuable guidance, individuals often ​surpass generic models. Despite the existence of proven success strategies, the unique needs of each ​organisation and individual necessitate tailored mentorship or coaching. Leveraging our expertise in ​Personal and Professional Profiling, we pinpoint the specific skills and experiences essential for ​individual growth. Subsequently, we align these requirements with a suitable mentor profile to ensure ​success.


The benefits:

  • Access our C-suite and Executive network
  • Cut through the clutter of online courses
  • Develop a clear set of outcomes from your coaching and training program
  • Develop a coaching program that suits both your personal and professional aspirations




In any outsourced professional services engagement, it is ​crucial to maintain authenticity, professionalism and focus ​on the goal at hand. If you feel my collaborators and I can ​help you achieve your professional and business ​ambitions, we’d love to help.


Contact us via hello@bacicandco.com

Professional Marketer + Leadership Coach


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2024 ANA BACIC | ‘Bacic&Co.’ | ABN 83 417 740 169 | PO BOX 1027, ARTARMON NSW 1570

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